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The Smart Technology for a Smarter Business™ Program is a highly practical training curriculum that enables you, the small business owner or manager, to build a smarter business with technology.

Interactive, Fun, Practical

The Smart Technology for a Smarter Business™ Program utilizes the latest in adult learning techniques that engage you in group discussion, exploration, and hands-on simulation-based activities. You will continually learn, network, discuss, and use the latest technologies in a fast-paced, yet easy-to-understand, approach.

Gain Technical Skills in a Business Context

The Smart Technology for a Smarter Business™ Program recreates specific challenges and opportunities faced by small businesses around the world. Unlike traditional training experiences that focus on either technology or business, the Smart Technology for a Smarter Business™ Program targets the integration of both. Problems and solutions are presented using virtual case studies brought to life, enabling you to truly connect with, and gain practical skills from, the learning experience.

Instantly Put Technology to Work for You

The Smart Technology for a Smarter Business™ Program will introduce you to readily available and affordable technologies - and show you new features of technologies you may already be using. You will gain the confidence and skill to instantly put technology to use in your business.

There are several variations of the Smart Technology for a Smarter Business™ Program, which may be offered by trainers in your area. If the Program is not offered in your area, encourage local training providers to visit this website.

Following is a list of organizations with a MAP certified trainer:

  • Coming soon.
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    Retailers Meena and Dan organize
    operations and management. This
    husband-and-wife team has operated their
    retail store for four years. See how they
    streamline their business processes to
    manage time, information, inventory,
    and supplies more effectively and
    efficiently.

    Scheduling, Contact Management,
    Information Management, Project Planning

    Paul the farmer transforms his finances. Paul Takei's organic farm produces fruits and vegetables for the local health food markets. He knows he needs to improve his financial record-keeping, and he would like to know whether he has enough money to invest in future growth. Learn how he can use the power of technology to enhance his financial picture.

    Common Financial Documents,
    Expense Tracking, Financial Graphics,
    Cash-Flow Analysis, Financial Accounting

    James the graphic designer enhances communications. James Nfume already uses technology to produce his products and services. See how he learns to use existing technology in new and innovative ways. James also discovers special techniques and devices available to help him improve communication with his customers, suppliers, and staff.

    Email and Internet, Presentations, Communication Devices, Virtual Collaboration

    Marie the caterer masters marketing.
    The biggest challenge for Marie Renard in her busy catering service is to improve her advertising and sales strategy. Find out ways she can reach her customers easier, faster, and more creatively
    that can also save her time and money.



    Print Marketing, Digital Images,
    Electronic Marketing, Websites

    Rita the wedding planner becomes an expert at technology management. Her challenge is to select and manage the technology that will most help her, given her limited budget. She knows she needs some tools to help her be more efficient with time and to keep track of her clients. Learn how Rita makes decisions and uses multiple technologies to improve her business.


    Setting Priorities, Putting It All Together

    The chart below lists subjects covered by the Smart Technology for a Smarter Business™ Program.











    Operations and Management   Finance   Communications   Marketing   Technology Management
    Scheduling Common Financial Documents Email and Internet Print Marketing Setting Priorities
    Contact Management Expense Tracking Presentations Digital Images Putting It All Together
    Information Management Financial Graphics Communication Devices Electronic Marketing  
    Project Planning Cash Flow Analysis Virtual Collaboration Websites  
      Financial Accounting      

    HP and the Making Cents Consortium highly recommend that all trainers attend a Training-of-Trainers course. HP and the Making Cents Consortium take no responsibility for the quality of training conducted by non-certified trainers.


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    Developed by the Making Cents Consortium: Making Cents International, IESC Geekcorps, MediaSpark. Sponsored by HP.